Please note that the content of this book primarily consists of articles
available from Wikipedia or other free sources online. Beth Rogers runs
the MA Sales Management programme, undergraduate sales options and
in-company sales programmes at University of Portsmouth Business School.
Portsmouth is the only UK business school listed by the University Sales
Education Foundation. She is also a member of the Academic Senate of the
Chartered Institute of Marketing.Her early career included business
development roles in the IT industry, and consultancy. She was a
Visiting Fellow at Cranfield School of Management in the 1990s and
co-authored research papers and books with Professor Malcolm McDonald on
the subject of key account management.